$ trust-the.store scan www.vitalproteins.com --static
Vital Proteins
www.vitalproteins.com
◉ OBSERVED · not verifiedplatform: ShopifyHTTP 200scanned Nov 4, 2026 16:07 UTC
Trust score
83
observed signals /100
Products
40
63 variants
Median price
$29.99
Ad networks
2
Google · Meta
Est. revenue / mo
≈ $1M
$261K – $4M · low confidence
Traffic rank
#191.6K
Tranco, global
Ships to
2
countries
Domain age
—
› Shopify Web Pixels Manager also loads 1 other app pixel(s) and 3 custom pixel(s) we can't attribute to a vendor.
Estimated business size
Revenue / month
≈ $1M
range $261K – $4M
Orders / month
≈ 17.4K
range 5,434 – 54.3K
Visits / month
≈ 1.1M
range 543.4K – 2.2M
Traffic from the Tranco rank × ecommerce conversion benchmarks × AOV from this shop's prices, cross-checked with orders implied by lifetime public reviews and by how many reviews arrive each month. Shopify publishes no order counts: this is a model, not a measurement. How we estimate.
Transparency signals
Observed public signals, not a verdict. A missing signal is not proof of fraud; a present one is not proof of legitimacy.
Returns & shipping policies
No policy page could be read (none linked, or the store's robots.txt forbids reading them). Older scans predate this panel.
Since Nov 4, 2026
A floor, not a total: items that sold without selling out are invisible from outside.
Shopify store identity
Vital Proteins gives you the boost you need to support healthy hair, skin, nails, bone and joint health. Shop now and save 15% when you subscribe today!
UM US
History
Sales
$1M
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=revenue_est&range=30d" alt="Est. revenue / mo, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)17.4K
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=orders_est&range=30d" alt="Est. orders / mo, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Traffic
#191,602
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=rank&range=30d" alt="Traffic rank (Tranco), vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)1.1M
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=visits_est&range=30d" alt="Est. visits / mo, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Catalogue
40
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=products&range=30d" alt="Products, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)63
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=variants&range=30d" alt="Variants, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)72
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=collections&range=30d" alt="Collections, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)2
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=vendors&range=30d" alt="Brands carried, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)0
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1 point · Nov 1, 2026 · catalog
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=launches&range=30d" alt="Launches / mo, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)2
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=added_30d&range=30d" alt="Products added, 30 days, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)40
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=updated_7d&range=30d" alt="Products updated, 7 days, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)17%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=sold_out_share&range=30d" alt="Variants sold out, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Pricing
$30
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=median_price&range=30d" alt="Median price, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)$7
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=price_min&range=30d" alt="Cheapest price, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)$59
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=price_max&range=30d" alt="Highest price, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)0%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=on_sale_share&range=30d" alt="Products on sale, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Marketing
2
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1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=ad_networks&range=30d" alt="Ad networks, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)6
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=socials&range=30d" alt="Social networks linked, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)2
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=ships_to&range=30d" alt="Ships to countries, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)0
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=markets&range=30d" alt="Market locales, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Tech & trust
83
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=trust_score&range=30d" alt="Trust score, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)57
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=security_score&range=30d" alt="Security headers, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)9
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=tech_count&range=30d" alt="Tools detected, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)4
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=trackers&range=30d" alt="Trackers, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Company
13.8 y
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/vitalproteins.com#history"><img src="https://trust-the.store/api/v1/scan/vitalproteins.com/chart.svg?metric=domain_age&range=30d" alt="Domain age, vitalproteins.com" width="480" height="240" /></a>[](https://trust-the.store/scan/vitalproteins.com#history)Green points are observed. Amber points are our estimates or reconstructed from public data (Tranco's daily list, product launch dates). Gaps longer than 45 days are left open.
Peer benchmarks
| Metric | Value | All stores | Shopify | Lookalikes |
|---|---|---|---|---|
| Est. revenue / mo | $1M | P41#361/611 | P50#155/311 | P74#6/20 |
| Est. orders / mo | 17.4K | P50#306/611 | P64#112/311 | P74#6/20 |
| Traffic rank (Tranco) | #191,602 | P47#322/608 | P61#122/308 | P68#7/20 |
| Est. visits / mo | 1.1M | P47#322/608 | P61#122/308 | P68#7/20 |
| Products | 40 | P10#343/382 | P8#266/289 | P5#20/21 |
| Variants | 63 | P8#337/365 | P7#265/285 | P0#20/20 |
| Collections | 72 | P27#267/367 | P26#215/289 | P25#16/21 |
| Brands carried | 2 | P43#158/365 | P43#123/285 | P53#7/20 |
| Products added, 30 days | 2 | P23#273/365 | P24#211/285 | P24#15/20 |
| Products updated, 7 days | 40 | P8#335/365 | P7#266/285 | P0#20/20 |
| Variants sold out | 17% | P46#196/365 | P46#153/285 | P37#13/20 |
| Median price | $30 | P21#289/365 | P19#232/285 | P37#13/20 |
| Cheapest price | $7 | P61#138/365 | P57#121/285 | P58#9/20 |
| Highest price | $59 | P4#352/365 | P3#276/285 | P5#19/20 |
| Products on sale | 0% | P16#249/365 | P15#202/285 | P16#14/20 |
| Ad networks | 2 | P59#232/625 | P38#179/316 | P28#14/21 |
| Social networks linked | 6 | P91#18/541 | P91#13/310 | P95#2/21 |
| Ships to countries | 2 | P24#265/367 | P22#215/289 | P53#8/21 |
| Market locales | 0 | P36#109/396 | P37#85/316 | P48#2/21 |
| Trust score | 83 | P50#239/560 | P34#179/310 | P33#13/21 |
| Security headers | 57 | P55#83/522 | P53#16/316 | P50#1/21 |
| Tools detected | 9 | P57#255/626 | P32#204/316 | P15#17/21 |
| Trackers | 4 | P41#348/625 | P63#100/316 | P75#4/21 |
| Domain age | 13.8 y | P29#444/628 | P39#188/306 | P47#11/20 |
Store events
November 2026
- Added Google Tag Managertag-manager
Stack timeline
- Cloudflare
- Google & YouTube (GA4 / Ads)
- Google Tag Manager
- Klaviyo
- Meta Pixel
- OneTrust
- Shop Pay
- Shopify
- Shopify Analytics
Best sellers · merchant's own collection
#1Collagen Peptides Advanced Hyaluronic Acid & Vitamin C 20oz + Free Gift Bundle
$49.992026-10-22
#2Collagen Peptides Advanced - with Hyaluronic Acid & Vitamin C
$29.992025-06-10
#3Collagen Peptides - Unflavored
$13.472025-06-10
#4Marine Collagen - Unflavored
$39.002017-06-07
#5Chocolate Collagen Peptides
$27.002025-06-10
#6Vanilla Collagen Peptides
$27.002022-03-31
#7Matcha Collagen
$35.002020-11-05
#8Daily Foundational Support - Unflavored
$59.002022-04-18
Newest products
- #1
Collagen Peptides Advanced Hyaluronic Acid & Vitamin C 20oz + Free Gift Bundle
$49.992026-10-22
#2SOLD OUTPumpkin Spice Collagen Peptides - Limited Edition
$27.002026-10-14
#3Salted Caramel Collagen Peptides- Limited Edition
$27.002026-09-22
#4SOLD OUTVanilla Collagen & Protein Shake - Ready to Drink
$9.992026-07-06
#5Strawberry Lemonade Collagen Peptides
$7.002026-05-05
#6Advanced Collagen Peptides + Creatine - Unflavored
$24.992026-04-16
#7Advanced Collagen Peptides + Creatine - Strawberry Lemon
$24.992026-04-16
#8Creatine
$22.992026-03-24
Launch cadence · 12 months
Price bands · cheapest variant
Catalogue · 40 products read
Collections · 72
Product types
Top tags
Ad pixels on the store · 2
GT-KTPS999QG-YJB8D5872G165293060612801A pixel means the shop measures conversions for that network; it usually advertises there.
Social accounts · 6
Ad libraries
Live ad counts appear here when the deployment sets META_AD_LIBRARY_TOKEN; the links above open each library pre-filled.
Legal entity
No company identifier on a readable legal page (some stores' robots.txt forbids reading them).
Company facts
No Wikidata item lists this site as its official website.
Email, DNS & security
Footprint
Mobile apps
Google Play publishes no official API; ratings not collected.
Hiring
Rescan to look for a public job board.
Technologies · 9
Platform
- Shopify
evidence (7)
- header powered-by: Shopify
- cookie _shopify_essential
- cookie cart_currency
- request https://cdn.shopify.com/shopifycloud/shop-js/modules/v2/loader.init-shop-cart-sy…
- page source matches cdn\.shopify\.com
- page source matches Shopify\.theme
- page source matches \b[a-z0-9][a-z0-9-]*\.myshopify\.com\b
Ad pixels
- Google & YouTube (GA4 / Ads)
GT-KTPS999QG-YJB8D5872Gevidence (1)
- Shopify web pixel (app 1780363)
- Meta Pixel
165293060612801evidence (1)
- Shopify web pixel (app 2329312)
Analytics
- Shopify Analytics
evidence (1)
- request https://monorail-edge.shopifysvc.com/
Tag managers
- Google Tag Manager
GTM-N3T5K8Nevidence (2)
- page source matches ['"]gtm\.start['"]
- page source matches \/ns\.html\?id=GTM-[A-Z0-9]{4,9}
Email & SMS
- Klaviyo
KxkGeMevidence (2)
- request https://static.klaviyo.com/onsite/js/KxkGeM/klaviyo.js?company_id=KxkGeM
- Shopify web pixel (app 123074)
Payments
- Shop Pay
evidence (1)
- request https://shop.app/
Consent
- OneTrust
evidence (1)
- request https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
CDN & bot protection
- Cloudflare
evidence (2)
- header server: cloudflare
- header cf-ray: a554dfa9ccb1b870-MRS
Third-party hosts · 12
ajax.googleapis.com · cdn.cookielaw.org · cdn.jsdelivr.net · cdn.shopify.com · cdnjs.cloudflare.com · kite.spicegems.org · monorail-edge.shopifysvc.com · nestlecesomni.my.salesforce-sites.com · nestlecesomni.my.site.com · shop.app · static.klaviyo.com · www.klaviyo.com
Page speed & weight
Not measured: the home page was not served to our scanner, or the scan predates this check.
Trends
- Nov 4, 2026+ Google Tag Manager
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Own this shop?
Everything above is observed from outside. Own this store? Claim it: connect a read-only key to publish verified revenue instead.