$ trust-the.store scan sollybaby.com --static
Solly Baby
sollybaby.com
◉ OBSERVED · not verifiedplatform: ShopifyHTTP 200scanned Nov 4, 2026 15:31 UTC
Trust score
92
observed signals /100
Products
170
529 variants
Median price
$44.00
4,802 reviews (judge.me)
Ad networks
4
Google · Awin · Meta
Est. revenue / mo
≈ $143K
$16K – $2M · low confidence
Traffic rank
#411.1K
Tranco, global
Ships to
208
countries
Domain age
—
› Shopify Web Pixels Manager also loads 5 other app pixel(s) and 2 custom pixel(s) we can't attribute to a vendor.
Estimated business size
Revenue / month
≈ $143K
range $16K – $2M
Orders / month
≈ 2,381
range 325 – 21.7K
Visits / month
≈ 434.8K
range 217.4K – 869.5K
Traffic from the Tranco rank × ecommerce conversion benchmarks × AOV from this shop's prices, cross-checked with orders implied by lifetime public reviews and by how many reviews arrive each month. Shopify publishes no order counts: this is a model, not a measurement. How we estimate.
Transparency signals
Observed public signals, not a verdict. A missing signal is not proof of fraud; a present one is not proof of legitimacy.
Returns & shipping policies
No policy page could be read (none linked, or the store's robots.txt forbids reading them). Older scans predate this panel.
Since Nov 4, 2026
A floor, not a total: items that sold without selling out are invisible from outside.
Shopify store identity
The Solly Baby Wrap Carrier is lightweight, breathable & buttery soft. The most comfortable way to babywear safely from birth. Happy Baby. Free Hands. Full Heart.
AC AD AE AF AG AI AL AM AO AR AU AW AX AZ BA BB BD BF BH BI BJ BL BM BN BO BQ BR BS BT BW BY BZ CA CC CD CF CG CH CI CK …
History
Sales
$143K
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=revenue_est&range=1y" alt="Est. revenue / mo, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)2,381
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=orders_est&range=1y" alt="Est. orders / mo, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Traffic
#411,130
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=rank&range=1y" alt="Traffic rank (Tranco), sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)434.8K
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=visits_est&range=1y" alt="Est. visits / mo, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Catalogue
170
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=products&range=1y" alt="Products, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)529
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=variants&range=1y" alt="Variants, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)142
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=collections&range=1y" alt="Collections, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)3
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=vendors&range=1y" alt="Brands carried, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)0
MoM -100.0%YoY -100.0%Best Oct 2026 50Worst Nov 2026 0▼ 1 mo falling
12 points · Dec 1, 2025 → Nov 1, 2026 · catalog
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=launches&range=1y" alt="Launches / mo, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)50
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=added_30d&range=1y" alt="Products added, 30 days, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)170
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=updated_7d&range=1y" alt="Products updated, 7 days, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)21%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=sold_out_share&range=1y" alt="Variants sold out, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Pricing
$44
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=median_price&range=1y" alt="Median price, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)$5
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=price_min&range=1y" alt="Cheapest price, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)$257
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=price_max&range=1y" alt="Highest price, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)9%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=on_sale_share&range=1y" alt="Products on sale, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)21%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=avg_discount&range=1y" alt="Average discount, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Reviews & apps
4,802
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=reviews_total&range=1y" alt="Public reviews, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)13
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=reviews_month&range=1y" alt="Reviews / mo, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Marketing
4
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=ad_networks&range=1y" alt="Ad networks, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)5
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=socials&range=1y" alt="Social networks linked, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)208
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=ships_to&range=1y" alt="Ships to countries, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)0
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=markets&range=1y" alt="Market locales, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Tech & trust
92
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=trust_score&range=1y" alt="Trust score, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)15
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=tech_count&range=1y" alt="Tools detected, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)7
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=trackers&range=1y" alt="Trackers, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Company
14.7 y
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/sollybaby.com#history"><img src="https://trust-the.store/api/v1/scan/sollybaby.com/chart.svg?metric=domain_age&range=1y" alt="Domain age, sollybaby.com" width="480" height="240" /></a>[](https://trust-the.store/scan/sollybaby.com#history)Green points are observed. Amber points are our estimates or reconstructed from public data (Tranco's daily list, product launch dates). Gaps longer than 45 days are left open.
Peer benchmarks
| Metric | Value | All stores | Shopify | Lookalikes |
|---|---|---|---|---|
| Est. revenue / mo | $143K | P7#566/611 | P9#283/312 | P11#18/20 |
| Est. orders / mo | 2,381 | P10#549/611 | P15#266/312 | P16#17/20 |
| Traffic rank (Tranco) | #411,130 | P19#492/608 | P24#236/309 | P32#14/20 |
| Est. visits / mo | 434.8K | P19#492/608 | P24#236/309 | P32#14/20 |
| Products | 170 | P41#225/382 | P43#167/290 | P45#12/21 |
| Variants | 529 | P43#210/365 | P42#167/286 | P55#10/21 |
| Collections | 142 | P47#194/367 | P46#157/290 | P45#12/21 |
| Brands carried | 3 | P64#105/365 | P64#84/286 | P55#9/21 |
| Products added, 30 days | 50 | P74#96/365 | P75#73/286 | P70#7/21 |
| Products updated, 7 days | 170 | P41#217/365 | P41#168/286 | P45#12/21 |
| Variants sold out | 21% | P41#217/365 | P40#171/286 | P55#10/21 |
| Median price | $44 | P38#227/365 | P34#189/286 | P50#11/21 |
| Cheapest price | $5 | P48#177/365 | P44#150/286 | P45#12/21 |
| Highest price | $257 | P36#233/365 | P37#180/286 | P25#16/21 |
| Products on sale | 9% | P51#180/365 | P44#159/286 | P50#11/21 |
| Average discount | 21% | P35#162/248 | P32#137/202 | P33#9/13 |
| Public reviews | 4,802 | P19#179/222 | P16#152/181 | P36#10/15 |
| Reviews / mo | 13 | P15#184/217 | P15#150/176 | P7#14/15 |
| Ad networks | 4 | P76#119/625 | P64#91/317 | P63#6/21 |
| Social networks linked | 5 | P73#85/541 | P73#45/311 | P80#1/21 |
| Ships to countries | 208 | P88#46/367 | P87#39/290 | P50#11/21 |
| Market locales | 0 | P36#109/396 | P37#85/317 | P30#9/21 |
| Trust score | 92 | P76#75/560 | P66#57/311 | P65#3/21 |
| Tools detected | 15 | P92#36/626 | P87#33/317 | P85#4/21 |
| Trackers | 7 | P17#494/625 | P27#210/317 | P18#16/21 |
| Domain age | 14.7 y | P33#418/628 | P44#173/307 | P39#12/19 |
Store events
November 2026
- Added Awin / ShareASale (affiliate)advertising
- Added Google Adsadvertising
October 2026
- 50 products launched in 2026-10a typical month launches 4
September 2026
- 20 products launched in 2026-09a typical month launches 4
August 2026
- 16 products launched in 2026-08a typical month launches 4
Stack timeline
- Attentive
- Awin / ShareASale (affiliate)
- Cloudflare
- Elevar
- Google & YouTube (GA4 / Ads)
- Google Ads
- Judge.me
- Klaviyo
- Meta Pixel
- Microsoft Clarity
- Pandectes GDPR
- Redo (returns)
- Shop Pay
- Shopify
- Shopify Analytics
Best sellers · merchant's own collection
#1The Solly System
$184
$2582026-08-31
#2Bleu Toile Wrap
$84.002024-05-21
#3Spelt Wrap
$74.002022-11-30
#4Preorder | Stormy Houndstooth Wrap
$88.002025-08-05
#5Basil Wrap
$74.002020-02-25
#6Preorder | Cream Houndstooth Wrap
$88.002025-08-05
#7Preorder | Driftwood Stripe Wrap
$74.002022-03-15
#8Cottage Rose Wrap
$74.002020-02-25
Newest products
#1SOLD OUTCream Pointelle Wrap
$88.002026-10-28
#2Strawberry Baby Sleep Set
$40.002026-10-26
#3Rose Toile Toddler Sleep Set
$44.002026-10-26
#4Cream Pointelle Baby Sleep Set
$40.002026-10-26
#5Blush Pointelle Baby Sleep Set
$40.002026-10-26
#6Pomegranate Baby Sleep Set
$40.002026-10-26
#7Charcoal Toile Nursing Cover
$64.002026-10-26
#8Petite Fleurs Toddler Sleep Set
$44.002026-10-26
Launch cadence · 12 months
Price bands · cheapest variant
Catalogue · 170 products read
Collections · 142
Product types
Top tags
Ad pixels on the store · 4
AW-82643146281985AW-826431462GT-K8GQZVFL1573610892932524A pixel means the shop measures conversions for that network; it usually advertises there.
Social accounts · 5
Ad libraries
Live ad counts appear here when the deployment sets META_AD_LIBRARY_TOKEN; the links above open each library pre-filled.
Company & footprint
Rescan to collect company, DNS and footprint data.
Technologies · 15
Platform
- Shopify
evidence (7)
- header powered-by: Shopify
- cookie _shopify_essential
- cookie cart_currency
- request https://cdn.shopify.com/shopifycloud/shop-js/modules/v2/loader.init-shop-cart-sy…
- page source matches cdn\.shopify\.com
- page source matches Shopify\.theme
- page source matches \b[a-z0-9][a-z0-9-]*\.myshopify\.com\b
Ad pixels
- Google Ads
AW-826431462evidence (2)
- request https://www.googletagmanager.com/gtag/js?id=AW-826431462
- page source matches gtag\(\s*['"]config['"]\s*,\s*['"]AW-\d{6,12}
- Awin / ShareASale (affiliate)
81985evidence (1)
- Shopify web pixel (app 2887701)
- Google & YouTube (GA4 / Ads)
AW-826431462GT-K8GQZVFLevidence (1)
- Shopify web pixel (app 1780363)
- Meta Pixel
1573610892932524evidence (1)
- Shopify web pixel (app 2329312)
Analytics
- Shopify Analytics
evidence (1)
- request https://monorail-edge.shopifysvc.com/
- Microsoft Clarity
jf8hemh9frevidence (1)
- Shopify web pixel (app 240074326017)
Tag managers
- Elevar
evidence (1)
- Shopify web pixel (app 2509311)
Email & SMS
- Klaviyo
N7E8pZevidence (2)
- request https://static.klaviyo.com/onsite/js/N7E8pZ/klaviyo.js?company_id=N7E8pZ
- Shopify web pixel (app 123074)
- Attentive
evidence (1)
- request https://cdn.attn.tv/solly/dtag.js?source=app-embed
Reviews
- Judge.me
evidence (3)
- request https://cdn.judge.me/
- page source matches jdgm-
- Shopify web pixel (app 683015)
Payments
- Shop Pay
evidence (1)
- request https://shop.app/
Consent
- Pandectes GDPR
evidence (1)
- request https://cdn.shopify.com/extensions/01a19c63-3081-72b4-804c-f94789e4a4d8/gdpr-coo…
Subscriptions & returns
- Redo (returns)
evidence (1)
- Shopify web pixel (app 3426665)
CDN & bot protection
- Cloudflare
evidence (2)
- header server: cloudflare
- header cf-ray: a554aaf8085211a4-MRS
Third-party hosts · 14
a.klaviyo.com · api.judge.me · cdn.attn.tv · cdn.judge.me · cdn.shopify.com · cdn1.judge.me · fonts.googleapis.com · fonts.gstatic.com · fonts.shopify.com · monorail-edge.shopifysvc.com · shop.app · static.klaviyo.com · www.babylist.com · www.googletagmanager.com
Page speed & weight
Not measured: the home page was not served to our scanner, or the scan predates this check.
Trends
- Nov 4, 2026+ Awin / ShareASale (affiliate)+ Google Ads
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Own this shop?
Everything above is observed from outside. Own this store? Claim it: connect a read-only key to publish verified revenue instead.