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$ trust-the.store scan www.meritbeauty.com --static

MERIT Beauty

www.meritbeauty.com

◉ OBSERVED · not verifiedplatform: ShopifyHTTP 200domain: 12.7 yscanned Nov 4, 2026 22:08 UTC

Trust score

92

observed signals /100

Products

206

254 variants

Median price

$84.00

65.9K reviews (yotpo)

Ad networks

5

Vibe · Google · TikTok · Meta · Pinterest

Est. revenue / mo

≈ $2M

$464K – $9M · high confidence

Traffic rank

#183.2K

Tranco, global

Ships to

12

15 market locales

Domain age

12.7y

GoDaddy.com, LLC

› Shopify Web Pixels Manager also loads 7 other app pixel(s) and 9 custom pixel(s) we can't attribute to a vendor.

Estimated business size

ESTIMATED

Revenue / month

≈ $2M

range $464K – $9M

Orders / month

≈ 22.6K

range 5,733 – 68.6K

Visits / month

≈ 1.1M

range 573.3K – 2.3M

Tranco popularity rank#183,240 ▲ 12.8K
Reviews · yotpo (store-wide)65,866 · ★ 4.54 · ≈ 369/month now
Average order value≈ $101 ($81.00 – $126)
Method · confidencetraffic + reviews + velocity · high

Traffic from the Tranco rank × ecommerce conversion benchmarks × AOV from this shop's prices, cross-checked with orders implied by lifetime public reviews and by how many reviews arrive each month. Shopify publishes no order counts: this is a model, not a measurement. How we estimate.

Transparency signals

5/6 present
Domain age (pass)Registered 2014-03-02 (12.7 years).
HTTPS (pass)HTTPS with HSTS.
Policies linked (pass)Found: refund, privacy, terms, shipping.
Contact options (warn)contact/help page
Known payment providers (pass)Shop Pay
Third-party reviews (pass)Yotpo
Cookie consent manager (info)No consent manager detected.
Ad trackers (info)5: Vibe (CTV ads), Google & YouTube (GA4 / Ads), TikTok Pixel, Meta Pixel, Pinterest Tag

Observed public signals, not a verdict. A missing signal is not proof of fraud; a present one is not proof of legitimacy.

Returns & shipping policies

4 pages · 5,334 words
Return window30 daysrefund-policy
Free returns—
Exchange or store credit onlynoshipping-order
Restocking fee—
Free shipping from—
Standard delivery3–5 daysshipping-order
Express delivery1–3 daysshipping-order
Ships internationallynoshipping-policy
Countries named (shipping page)11shipping-policy
Warranty—
Policy last updated—

Read from the store's public policy pages as written; what the store actually does may differ.

Sales signals

Shopify hides order counts. We snapshot public stock on every scan; rescan later and the variants that sold out in between appear here as a hard minimum of units sold.

Shopify store identity

public endpoints

MERIT is a clean, vegan, cruelty-free minimalist makeup brand. We are the antidote to the oversaturated world of beauty. Safe for Body + Skin + Planet.

Store nameMERIT Beauty
Store ID41212969117
myshopify domainmeritbeauty.myshopify.com
Registered locationWest Hollywood, California, US
CurrencyUSD
ThemeStarter theme 1.0.0
Theme copytheme-v2/main
Cards (Shop Pay)visa, master, american express, discover
Shop Pay installmentsyes
AI-agent checkout (UCP)enabled
Market localesde-de en-au en-ca en-de en-dk en-es en-fr en-ie en-it en-nl en-se en-uk es-es fr-fr it-it
Ships to12 countries

AU CA DE DK ES FR GB IE IT NL SE US

Trends

1 scans since Nov 4, 2026

One scan so far. Stores are rescanned daily; trends appear after the next scan.

No app, pixel or tool changes between scans.

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Own this shop?

Everything above is observed from outside. Own this store? Claim it: connect a read-only key to publish verified revenue instead.

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