$ trust-the.store scan www.lilyskitchen.co.uk --static
Lily's Kitchen
www.lilyskitchen.co.uk
◉ OBSERVED · not verifiedplatform: ShopifyHTTP 200scanned Nov 4, 2026 16:11 UTC
Trust score
90
observed signals /100
Products
325
346 variants
Median price
£14.85
Ad networks
5
TikTok · Awin · Microsoft · Meta · Google
Est. revenue / mo
≈ £354K
£89K – £1M · low confidence
Traffic rank
#419K
Tranco, global
Ships to
2
countries
Domain age
—
› Shopify Web Pixels Manager also loads 2 other app pixel(s) and 1 custom pixel(s) we can't attribute to a vendor.
Estimated business size
Revenue / month
≈ £354K
range £89K – £1M
Orders / month
≈ 6,799
range 2,125 – 21.2K
Visits / month
≈ 424.9K
range 212.5K – 849.9K
Traffic from the Tranco rank × ecommerce conversion benchmarks × AOV from this shop's prices, cross-checked with orders implied by lifetime public reviews and by how many reviews arrive each month. Shopify publishes no order counts: this is a model, not a measurement. How we estimate.
Transparency signals
Observed public signals, not a verdict. A missing signal is not proof of fraud; a present one is not proof of legitimacy.
Returns & shipping policies
No policy page could be read (none linked, or the store's robots.txt forbids reading them). Older scans predate this panel.
Since Nov 4, 2026
A floor, not a total: items that sold without selling out are invisible from outside.
Shopify store identity
Cats and dogs are part of the family, and they deserve to eat delicious recipes. Discover a menu of wholesome wet and dry meals and treats for pets.
GB IM
History
Sales
£354K
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=revenue_est&range=1y" alt="Est. revenue / mo, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)6,799
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=orders_est&range=1y" alt="Est. orders / mo, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Traffic
#419,036
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=rank&range=1y" alt="Traffic rank (Tranco), lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)424.9K
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=visits_est&range=1y" alt="Est. visits / mo, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Catalogue
325
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=products&range=1y" alt="Products, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)346
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1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=variants&range=1y" alt="Variants, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)79
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=collections&range=1y" alt="Collections, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)2
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=vendors&range=1y" alt="Brands carried, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)0
MoM -100.0%Best Sep 2026 35Worst Nov 2026 0▼ 2 mo falling
12 points · Dec 1, 2025 → Nov 1, 2026 · catalog
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=launches&range=1y" alt="Launches / mo, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)10
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=added_30d&range=1y" alt="Products added, 30 days, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)325
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=updated_7d&range=1y" alt="Products updated, 7 days, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)1%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=sold_out_share&range=1y" alt="Variants sold out, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Pricing
£15
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=median_price&range=1y" alt="Median price, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)£1
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=price_min&range=1y" alt="Cheapest price, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)£155
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=price_max&range=1y" alt="Highest price, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)56%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=on_sale_share&range=1y" alt="Products on sale, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)10%
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=avg_discount&range=1y" alt="Average discount, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Marketing
5
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=ad_networks&range=1y" alt="Ad networks, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)0
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=socials&range=1y" alt="Social networks linked, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)2
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=ships_to&range=1y" alt="Ships to countries, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)0
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=markets&range=1y" alt="Market locales, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Tech & trust
90
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=trust_score&range=1y" alt="Trust score, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)57
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=security_score&range=1y" alt="Security headers, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)13
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=tech_count&range=1y" alt="Tools detected, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)8
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
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<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=trackers&range=1y" alt="Trackers, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Company
18.5 y
The trend line starts with the next rescan.
1 point · Nov 4, 2026 · scan
Embed
<a href="https://trust-the.store/scan/lilyskitchen.co.uk#history"><img src="https://trust-the.store/api/v1/scan/lilyskitchen.co.uk/chart.svg?metric=domain_age&range=1y" alt="Domain age, lilyskitchen.co.uk" width="480" height="240" /></a>[](https://trust-the.store/scan/lilyskitchen.co.uk#history)Green points are observed. Amber points are our estimates or reconstructed from public data (Tranco's daily list, product launch dates). Gaps longer than 45 days are left open.
Peer benchmarks
| Metric | Value | All stores | Shopify | Lookalikes |
|---|---|---|---|---|
| Est. revenue / mo | £354K | P17#506/611 | P22#243/311 | P30#15/21 |
| Est. orders / mo | 6,799 | P26#451/611 | P36#200/311 | P55#10/21 |
| Traffic rank (Tranco) | #419,036 | P19#495/608 | P23#236/308 | P35#14/21 |
| Est. visits / mo | 424.9K | P19#495/608 | P23#236/308 | P35#14/21 |
| Products | 325 | P54#178/382 | P54#133/289 | P85#4/21 |
| Variants | 346 | P36#233/365 | P36#183/285 | P65#8/21 |
| Collections | 79 | P30#256/367 | P29#206/289 | P40#13/21 |
| Brands carried | 2 | P43#158/365 | P43#123/285 | P50#8/21 |
| Products added, 30 days | 10 | P47#191/365 | P48#146/285 | P75#6/21 |
| Products updated, 7 days | 325 | P58#155/365 | P58#120/285 | P85#4/21 |
| Variants sold out | 1% | P89#40/365 | P89#31/285 | P90#3/21 |
| Median price | £15 | P4#351/365 | P3#276/285 | P15#18/21 |
| Cheapest price | £1 | P20#294/365 | P18#233/285 | P10#19/21 |
| Highest price | £155 | P17#302/365 | P18#235/285 | P35#14/21 |
| Products on sale | 56% | P94#23/365 | P94#19/285 | P100#1/21 |
| Average discount | 10% | P7#230/248 | P6#189/201 | P6#16/17 |
| Ad networks | 5 | P86#60/625 | P79#46/316 | P63#5/21 |
| Social networks linked | 0 | P4#499/541 | P2#295/310 | P5#19/21 |
| Ships to countries | 2 | P24#265/367 | P22#215/289 | P50#7/21 |
| Market locales | 0 | P36#109/396 | P37#85/316 | P45#3/21 |
| Trust score | 90 | P63#192/560 | P49#153/310 | P60#9/21 |
| Security headers | 57 | P55#83/522 | P53#16/316 | P50#1/21 |
| Tools detected | 13 | P80#106/626 | P68#85/316 | P50#7/21 |
| Trackers | 8 | P9#544/625 | P15#251/316 | P28#13/21 |
| Domain age | 18.5 y | P47#331/628 | P58#130/306 | P65#8/21 |
Store events
November 2026
- Added Microsoft Advertising (UET)advertising
- Added Awin / ShareASale (affiliate)advertising
- Added Google Tag Managertag-manager
September 2026
- 35 products launched in 2026-09a typical month launches 8
Stack timeline
- Awin / ShareASale (affiliate)
- Cloudflare
- Google & YouTube (GA4 / Ads)
- Google Tag Manager
- Meta Pixel
- Microsoft Advertising (UET)
- Microsoft Clarity
- Recharge
- Shop Pay
- Shopify
- Shopify Analytics
- TikTok Pixel
- Zendesk
Best sellers · merchant's own collection
#1Salmon Dry Food
£10.502025-04-08
#2Lamb Dry Food
£10.502025-02-06
#3Duck, Salmon and Venison Dry Food
£10.502025-02-06
#4Cottage Pie (10 x 150g)
£14.85
£17.002025-02-06
#5White Fish with Salmon Dry Food
£9.992025-04-08
#6Turkey & Trout Dry Food for Senior Dogs
£10.502025-04-08
#7Chicken with Veggies Dry Food (4 x 2kg)
£99.962025-06-10
#8Chicken & Duck Dry Food
£10.502025-02-06
Newest products
#1World Dishes Multipack (6 x 400g)
£21.45
£22.802026-10-21
#2Chicken with Turkey Nibbles Puppy Treats (70g)
£3.702026-10-21
#3Chicken with Turkey Nibbles Puppy Treats (8 x 70g)
£25.70
£29.602026-10-21
#4Chew Sticks with Chicken (10 x 120g)
£30.20
£35.002026-10-21
#5Chew Sticks with Chicken (120g)
£3.502026-10-21
#6Countdown to Christmas with your Dog
£15.80
£17.902026-10-08
#7Countdown to Christmas with your Cat
£11.90
£13.502026-10-08
#8Christmas Stocking Fillers for Dogs
£25.45
£28.902026-10-08
Launch cadence · 12 months
Price bands · cheapest variant
Catalogue · 325 products read
Collections · 79
Product types
Top tags
Ad pixels on the store · 5
CDIEH43C77UDCMKM1MM072621494427210864022AW-1050457266GT-TBV9SR9NA pixel means the shop measures conversions for that network; it usually advertises there.
Social accounts · 0
No social profile linked from the home page.
Ad libraries
Live ad counts appear here when the deployment sets META_AD_LIBRARY_TOKEN; the links above open each library pre-filled.
Legal entity
Company facts
No Wikidata item lists this site as its official website.
Email, DNS & security
Footprint
Mobile apps
Google Play publishes no official API; ratings not collected.
Hiring
Rescan to look for a public job board.
Technologies · 13
Platform
- Shopify
evidence (7)
- header powered-by: Shopify
- cookie _shopify_essential
- cookie cart_currency
- request https://cdn.shopify.com/
- page source matches cdn\.shopify\.com
- page source matches Shopify\.theme
- page source matches \b[a-z0-9][a-z0-9-]*\.myshopify\.com\b
Ad pixels
- TikTok Pixel
CDIEH43C77UDCMKM1MM0evidence (1)
- Shopify web pixel (app 4383523)
- Awin / ShareASale (affiliate)
7262evidence (1)
- Shopify web pixel (app 2887701)
- Microsoft Advertising (UET)
evidence (1)
- Shopify web pixel (app 2997493)
- Meta Pixel
1494427210864022evidence (1)
- Shopify web pixel (app 2329312)
- Google & YouTube (GA4 / Ads)
AW-1050457266GT-TBV9SR9Nevidence (1)
- Shopify web pixel (app 1780363)
Analytics
- Shopify Analytics
evidence (1)
- request https://monorail-edge.shopifysvc.com/
- Microsoft Clarity
vrghyguchqevidence (1)
- Shopify web pixel (app 240074326017)
Tag managers
- Google Tag Manager
GTM-N3FR6SWQevidence (2)
- page source matches ['"]gtm\.start['"]
- page source matches \/ns\.html\?id=GTM-[A-Z0-9]{4,9}
Payments
- Shop Pay
evidence (1)
- page source matches shop-pay|shopify-payment-button
Subscriptions & returns
- Recharge
evidence (1)
- request https://static.rechargecdn.com/assets/storefront-experiences/storefront-experien…
Support
- Zendesk
evidence (1)
- request https://static.zdassets.com/ekr/snippet.js?key=4e746d24-9133-47f5-944b-802aca81e…
CDN & bot protection
- Cloudflare
evidence (2)
- header server: cloudflare
- header cf-ray: a554e59cf96f8ca3-MRS
Third-party hosts · 12
api.feefo.com · cdn.506.io · cdn.cookiehub.eu · cdn.jsdelivr.net · cdn.shopify.com · fonts.shopifycdn.com · monorail-edge.shopifysvc.com · productreviews.shopifycdn.com · static.rechargecdn.com · static.zdassets.com · use.typekit.net · www.google-analytics.com
Page speed & weight
Not measured: the home page was not served to our scanner, or the scan predates this check.
Trends
- Nov 4, 2026+ Awin / ShareASale (affiliate)+ Google Tag Manager+ Microsoft Advertising (UET)
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Own this shop?
Everything above is observed from outside. Own this store? Claim it: connect a read-only key to publish verified revenue instead.