$ trust-the.store scan www.coyuchi.com --static

Coyuchi

www.coyuchi.com

◉ OBSERVED · not verifiedplatform: ShopifyHTTP 200domain: 26.9 yscanned Nov 4, 2026 16:08 UTC

Trust score

observed signals /100

Products

1668

4325 variants

Median price

$70.00

Ad networks

PostPilot · Google

Est. revenue / mo

—

not enough signal

Traffic rank

—

not ranked

Ships to

countries

Domain age

26.9y

GoDaddy.com, LLC

› Shopify Web Pixels Manager also loads 8 other app pixel(s) and 5 custom pixel(s) we can't attribute to a vendor.

Estimated business size

ESTIMATED

Not enough public signal to estimate (no prices, or no rank and no reviews).

Tranco popularity ranknot ranked

Traffic from the Tranco rank × ecommerce conversion benchmarks × AOV from this shop's prices, cross-checked with orders implied by lifetime public reviews and by how many reviews arrive each month. Shopify publishes no order counts: this is a model, not a measurement. How we estimate.

Transparency signals

5/7 present

Domain ageRegistered 1999-12-30 (26.9 years).

HTTPSHTTPS with HSTS.

Policies linkedFound: refund, privacy, terms, shipping.

Contact optionscontact/help page

Known payment providersShop Pay

Third-party reviewsNo third-party review platform detected.

Cookie consent managerPandectes GDPR

Ad trackers2: PostPilot (direct-mail retargeting), Google & YouTube (GA4 / Ads)

Observed public signals, not a verdict. A missing signal is not proof of fraud; a present one is not proof of legitimacy.

Returns & shipping policies

No policy page could be read (none linked, or the store's robots.txt forbids reading them). Older scans predate this panel.

Since Nov 4, 2026

observed floor

Variants sold out (≥ 1 unit each)0

Minimum revenue from those sell-outs$0.00

Restocked variants0

Price changes0

New products0

Removed products0

A floor, not a total: items that sold without selling out are invisible from outside.

Shopify store identity

public endpoints

Elevate your home with premium organic cotton bedding, sheets, towels, and sleepwear. Discover conscious luxury without compromise and connect to the raw power and beauty of nature.

Store nameCoyuchi

Store ID76906594596

myshopify domaincoyuchi-store.myshopify.com

Registered locationSan Francisco, California, US

CurrencyUSD

ThemeCorra Starter 1.21.2

Theme copy[RC] 1.21.2 - Decor Promo HP Swap

Cards (Shop Pay)visa, master, american express, discover, diners club

Shop Pay installmentsyes

AI-agent checkout (UCP)enabled

Market locales—

Ships to3 countries

* CA US

History

Sales

Est. revenue / moest.first point

$1M

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=revenue_est&amp;range=1y" alt="Est. revenue / mo, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Est. revenue / mo, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=revenue_est&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Est. orders / moest.first point

12.2K

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=orders_est&amp;range=1y" alt="Est. orders / mo, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Est. orders / mo, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=orders_est&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Traffic

Traffic rank (Tranco)first point

#257,351

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=rank&amp;range=1y" alt="Traffic rank (Tranco), coyuchi.com" width="480" height="240" /></a>

Markdown

[![Traffic rank (Tranco), coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=rank&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Est. visits / moest.first point

762.8K

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=visits_est&amp;range=1y" alt="Est. visits / mo, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Est. visits / mo, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=visits_est&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Catalogue

Productsfirst point

1,668

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=products&amp;range=1y" alt="Products, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Products, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=products&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Variantsfirst point

4,325

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=variants&amp;range=1y" alt="Variants, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Variants, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=variants&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Collectionsfirst point

299

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=collections&amp;range=1y" alt="Collections, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Collections, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=collections&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Brands carriedfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=vendors&amp;range=1y" alt="Brands carried, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Brands carried, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=vendors&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Launches / moest.693 total

MoM -100.0%YoY -100.0%Best Jan 2026 211Worst Nov 2026 0▼ 2 mo falling

12 points · Dec 1, 2025 → Nov 1, 2026 · catalog

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=launches&amp;range=1y" alt="Launches / mo, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Launches / mo, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=launches&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Products added, 30 daysfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=added_30d&amp;range=1y" alt="Products added, 30 days, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Products added, 30 days, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=added_30d&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Products updated, 7 daysfirst point

1,000

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=updated_7d&amp;range=1y" alt="Products updated, 7 days, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Products updated, 7 days, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=updated_7d&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Variants sold outfirst point

10%

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=sold_out_share&amp;range=1y" alt="Variants sold out, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Variants sold out, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=sold_out_share&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Pricing

Median pricefirst point

$70

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=median_price&amp;range=1y" alt="Median price, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Median price, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=median_price&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Cheapest pricefirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=price_min&amp;range=1y" alt="Cheapest price, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Cheapest price, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=price_min&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Highest pricefirst point

$5K

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=price_max&amp;range=1y" alt="Highest price, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Highest price, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=price_max&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Products on salefirst point

31%

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=on_sale_share&amp;range=1y" alt="Products on sale, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Products on sale, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=on_sale_share&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Average discountfirst point

40%

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=avg_discount&amp;range=1y" alt="Average discount, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Average discount, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=avg_discount&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Marketing

Ad networksfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=ad_networks&amp;range=1y" alt="Ad networks, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Ad networks, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=ad_networks&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Social networks linkedfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=socials&amp;range=1y" alt="Social networks linked, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Social networks linked, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=socials&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Ships to countriesfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=ships_to&amp;range=1y" alt="Ships to countries, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Ships to countries, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=ships_to&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Market localesfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=markets&amp;range=1y" alt="Market locales, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Market locales, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=markets&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Tech & trust

Trust scorefirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=trust_score&amp;range=1y" alt="Trust score, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Trust score, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=trust_score&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Security headersfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=security_score&amp;range=1y" alt="Security headers, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Security headers, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=security_score&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Tools detectedfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=tech_count&amp;range=1y" alt="Tools detected, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Tools detected, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=tech_count&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Trackersfirst point

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=trackers&amp;range=1y" alt="Trackers, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Trackers, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=trackers&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Company

Domain agefirst point

26.9 y

The trend line starts with the next rescan.

1 point · Nov 4, 2026 · scan

Embed

HTML

<a href="https://trust-the.store/scan/coyuchi.com#history"><img src="https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=domain_age&amp;range=1y" alt="Domain age, coyuchi.com" width="480" height="240" /></a>

Markdown

[![Domain age, coyuchi.com](https://trust-the.store/api/v1/scan/coyuchi.com/chart.svg?metric=domain_age&range=1y)](https://trust-the.store/scan/coyuchi.com#history)

Green points are observed. Amber points are our estimates or reconstructed from public data (Tranco's daily list, product launch dates). Gaps longer than 45 days are left open.

Peer benchmarks

percentile · position

Metric	Value	All stores	Shopify	Lookalikes
Est. revenue / mo	$1M	P40#364/611	P49#158/311	P50#11/21
Est. orders / mo	12.2K	P42#356/611	P55#140/311	P45#12/21
Traffic rank (Tranco)	#257,351	P37#383/608	P47#163/308	P30#15/21
Est. visits / mo	762.8K	P37#383/608	P47#163/308	P30#15/21
Products	1,668	P85#60/382	P84#46/289	P85#4/21
Variants	4,325	P82#68/365	P81#56/285	P90#3/21
Collections	299	P72#102/367	P73#79/289	P70#7/21
Brands carried	8	P85#54/365	P86#40/285	P80#5/21
Products added, 30 days	58	P76#89/365	P76#68/285	P85#4/21
Products updated, 7 days	1,000	P88#1/365	P89#1/285	P88#1/21
Variants sold out	10%	P65#129/365	P64#103/285	P70#7/21
Median price	$70	P59#149/365	P54#132/285	P43#12/21
Cheapest price	$1	P15#299/365	P15#237/285	P10#19/21
Highest price	$5K	P89#40/365	P87#37/285	P80#5/21
Products on sale	31%	P80#73/365	P77#65/285	P85#4/21
Average discount	40%	P81#49/248	P82#38/201	P56#8/17
Ad networks	2	P59#232/625	P38#179/316	P30#12/21
Social networks linked	4	P46#213/541	P45#122/310	P35#12/21
Ships to countries	3	P32#236/367	P29#196/289	P55#6/21
Market locales	0	P36#109/396	P37#85/316	P43#4/21
Trust score	86	P59#227/560	P44#169/310	P33#14/21
Security headers	57	P55#83/522	P53#16/316	P50#1/21
Tools detected	9	P57#255/626	P32#204/316	P28#14/21
Trackers	4	P41#348/625	P63#100/316	P63#7/21
Domain age	26.9 y	P74#164/628	P85#47/306	P74#6/20

Store events

Atom feed

November 2026

Added PostPilot (direct-mail retargeting)advertisingNov 4, 2026

October 2026

92 products launched in 2026-10a typical month launches 24.5Oct 1, 2026

September 2026

113 products launched in 2026-09a typical month launches 24.5Sep 1, 2026

February 2026

150 products launched in 2026-02a typical month launches 24.5Feb 1, 2026

January 2026

211 products launched in 2026-01a typical month launches 24.5Jan 1, 2026

Stack timeline

9 live · 0 removed · 4 scans

Nov 4, 2026Nov 4, 2026

Cloudflare
Elevar
Google & YouTube (GA4 / Ads)
Klaviyo
Pandectes GDPR
PostPilot (direct-mail retargeting)
Shop Pay
Shopify
Shopify Analytics

Ad pixels on the store · 2

observed

PostPilot (direct-mail retargeting)no public ID

Google & YouTube (GA4 / Ads)G-BB7WRPESTT

A pixel means the shop measures conversions for that network; it usually advertises there.

Social accounts · 4

Instagram@coyuchi Facebook@CoyuchiHome Pinterest@coyuchi LinkedIn@coyuchi

Ad libraries

official transparency tools

Meta Ad Library (Facebook, Instagram)Google Ads Transparency (Search, YouTube, Shopping)TikTok Ad Library (EU)LinkedIn Ad Library Pinterest Ads Repository (EU)

Live ad counts appear here when the deployment sets META_AD_LIBRARY_TOKEN; the links above open each library pre-filled.

Technologies · 9

Platform

Shopify
evidence (7)
- header powered-by: Shopify
- cookie _shopify_essential
- cookie cart_currency
- request https://cdn.shopify.com/
- page source matches cdn\.shopify\.com
- page source matches Shopify\.theme
- page source matches \b[a-z0-9][a-z0-9-]*\.myshopify\.com\b

Ad pixels

PostPilot (direct-mail retargeting)
evidence (1)
- Shopify web pixel (app 1442446)
Google & YouTube (GA4 / Ads)G-BB7WRPESTT
evidence (1)
- Shopify web pixel (app 1780363)

Analytics

Shopify Analytics
evidence (1)
- request https://monorail-edge.shopifysvc.com/

Tag managers

Elevar
evidence (1)
- Shopify web pixel (app 2509311)

Email & SMS

KlaviyoPu67G8
evidence (2)
- request https://static.klaviyo.com/onsite/js/Pu67G8/klaviyo.js?company_id=Pu67G8
- Shopify web pixel (app 123074)

Payments

Shop Pay
evidence (1)
- request https://shop.app/

Consent

Pandectes GDPR
evidence (1)
- request https://www.coyuchi.com/cdn/shop/files/pandectes-rules.js?v=5097624530497782442

CDN & bot protection

Cloudflare
evidence (2)
- header server: cloudflare
- header cf-ray: a554e1096dbaebe8-MRS

Third-party hosts · 11

a.klaviyo.com · a40.usablenet.com · app.maker.co · cdn.shopify.com · embed.maker.co · gsstatic.greenstory.ca · monorail-edge.shopifysvc.com · shop.app · static.klaviyo.com · us1.chat.getzowie.com · v2.digitalfueloptimize.com

Page speed & weight

home page, static fetch

Not measured: the home page was not served to our scanner, or the scan predates this check.

Cookies · 3

names only, values never stored

Name	Vendor	Purpose	Flags	Set by
_shopify_essential	Shopify	essential	Secure · HttpOnly · SameSite=Lax	server
cart_currency	Shopify	essential	—	server
localization	Shopify	essential	—	server

Trends

4 scans since Nov 4, 2026

Est. revenue / mo$1M → $1Mflat

Traffic rank#257,351 → #257,351flat

Products1,668 → 1,668flat

Median price$70 → $70flat

Trust score86 → 86flat

Nov 4, 2026+ PostPilot (direct-mail retargeting)

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EquiLife70 match—$519K / mo
- price within 12 %
- shares 6 tools: Cloudflare, Elevar, Google & YouTube (GA4 / Ads)…
- same platform: Shopify

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